Did You Know… that already in 1975 Le Jardin Retrouvé was “All About Fragrances”? – Le Jardin Retrouvé Blog
Did You Know?

Did You Know… that already in 1975 Le Jardin Retrouvé was “All About Fragrances”?

Le Jardin Retrouvé is a pioneer !
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When Yuri and Arlette Gutsatz launched Le Jardin Retrouvé in 1975 they had a very innovative business in mind: they wanted their customers to access the wonderful sophisticated fragrances created by Yuri in many different categories. Of course fragrances, but also bath products (body wash; shampoo; bath oil and later soaps), treatments ( a wonderful oatmeal face mask), home fragrances (with scented candles and incense).. For instance if you were a lover of Yuri’s Rose Thé (now Rose Trocadéro) or Tubéreuse (now Tubéreuse Trianon) you could buy them as an Eau de Parfum, a scented candle, a bath oil or incense… You can see this in the original 1976 and 1978 price lists of the brand!

This business model was and is unique: all the other niche fragrance brands that were created at that period only had fragrances – and only much later moved to scented candles (except Diptyque who started with candles!). Some only very recently have gone into bath products (Byredo or Frédéric Malle with their soaps). Le Jardin Retrouvé from its inception offered a complete product line around its sophisticated fragrances.

This is why Clara and myself have decided to revert back to this original model : last October we launched scented candles and this month we added to our offer two scrumptious body care products: a Body Milk and a Body Scrub, both using our signature Rose Trocadéro fragrance!

 

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